Instagram’s ad strategy has expanded: After officially hitting short-video feature Reels in a global rollout in June, the social media company’s advertising wing is spreading to its e-commerce ...
Facebook has announced another wave of updates to its shopping tools across Instagram, WhatsApp, and the Facebook app itself. The new tools are aimed at making it even easier for users to find things ...
Shortly after CEO Mark Zuckerberg mentioned the term “AI” 27 times in Meta’s first-quarter earnings call, the company announced a further investment in AI ad targeting through Shops and its Meta ...
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