Amazon’s Alexa ‘Plots’ Against Chris Hemsworth in Super Bowl Ad—But Can It Track You in Real Life?

The ad finds Hemsworth interacting with the Echo Show 11 an Alexa-enabled device that functions as a speaker, smart home hub, video display and more.
CNET

Amazon's Alexa Plus Confounds Chris Hemsworth in Big Game Ad as the AI Tool Launches

Alexa Plus is aiming higher with a new superhero ad and a US-wide launch, including a free version for any app user.
SuperHeroHype on MSN

Chris Hemsworth Stars in Amazon Ad Where Alexa Goes Full Ultron

In a new Amazon Super Bowl commercial, Chris Hemsworth teams up with Elsa Pataky to introduce the upgraded Amazon Alexa, called Alexa+, giving major ultron vibes. The commercial turns AI fear into ...

Amazon rolls out Alexa Plus nationwide and launches a new free tier

Amazon’s revamped AI-powered assistant is now available to everyone in the US, with new tiers that include a free option for ...