Few symbols are as important to a brand's identity as its logo. Apple, Microsoft, Sony. Seeing their logos can evoke an emotional response, linking their userbase with their ideals. On the flip ...

One brand that most people around the world are familiar with is Apple. The tech giant ... On the other hand, some also believe the logo's missing "byte" makes a subtle reference to Alan Turing's ...

Lester has developed typefaces and type illustrations for NASA, Apple, Nike, and more. Here's a compilation of Lester recreating some of the world's most famous logos by hand. Video courtesy of ...

To find out, C+R Research examined the important logo changes of 13 well-known brands: Starbucks, Apple, Google, Amazon, Levi's, Microsoft, Dell, Twitter, Nike, Coca-Cola, IBM, Shell, and Airbnb. As ...