Kimberly-Clark has hired Luiz Sanches as its first chief creative and design officer as it continues to move away from the ...

The partnership began in 2022, when Barefoot replaced Anheuser-Busch InBev’s Babe Wine as the league’s official wine sponsor.

At the end of last year, 34.5% of marketing jobs were entry-level roles, a 14.7% increase over the year-earlier period, ...

Perplexity, ChatGPT, Gemini, Claude and others are forcing marketers to rethink how their brands are portrayed on the ...

Are you a print subscriber? Activate your account. 3 min 40 sec ago By Ewan Larkin - 3 min 40 sec ago By Jon Springer - 3 min 40 sec ago By Brian Bonilla - 3 min 40 sec ago By Adrianne Pasquarelli - 3 ...

Super Bowl teasers for Coors Light and Michelob Ultra, and a frightening spot for Slather sunscreen.

Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...

Michelle Deignan on why Oreo partnered with Post Malone, how it uses consumer data and why it’s not coming back to the Super ...

The final deadline for the 2025 Ad Age Tech Power List is Friday, Jan. 24 at 5 p.m. ET.

Many brands never make it to 100 years old. Kleenex did last year, and John Starkey, a relative newcomer who became president of North America Family Care at Kimberly-Clark in May, got to oversee a ...

Panda Express, the American Chinese restaurant chain, spreads the joy of Lunar New Year to U.S. viewers with a humorous and heartwarming family story from agency Opinionated, featuring a man trying to ...